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This it the home of the archives of Above The Fold, my search engine marketing newsletter.
Above The Fold Articles
ABOVE the FOLD Vol. 2 issue 7.
sections:
tool of the week *** book of the week ***what would you like ***around the web: Google Dancing Again *** random funny
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Around the Web (news):
Google just recently began another dance.
http://www.webmasterworld.com/forum3/21949.htm
http://www.highrankings.com/forum/index.php?showtopic=3760&st=0
The search results will look ugly for a little bit. If your site has
disappeared, feel free to send me an email. I will give you a few tips.
Generally it appears as if they are looking for more of a semantic approach
to search.
mailto:aaron@search-marketing.info
Lycos leaving search business to focus on (and then finally fail in) the overcrowded social networking arena.
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Tool of the Week: Articles.
You can learn a bunch in articles. If you write articles you generate unique content which differentiates you from your competition. In addition these articles can help you build link popularity.
More information on writing articles
http://www.seobook.com/archives/000099.shtml
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Book of the Week:
Google Cash: Chris Carpenter - This is an internet affiliate marketing manual which is spreading like a weed. I will warn that some of the easy opportunities available when he wrote it are no longer available.
If you are creative and are the lead generation type there are some real great points in this eBook I am more creative at creating content than making money off it so this was not the best eBook for me. It would be extremely handy if I were a more profit driven person.
Many people are making a living advertising as affiliates on Google AdWords. Like anything else, there is a learning cycle with it. If you would like to give it a try I think his eBook is well worth the price ($49.99).
Read my more in depth review here.
http://www.search-marketing.info/newsletter/articles/google-cash.htm
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What Would You Like
This newsletter will only be good if I can offer what you are interested
in. Please send your SEO questions or any ideas you have for things
I should put in here.
mailto:aaron@search-marketing.info
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Random happening of the Week - please laugh.
We ran out of oil and refilled our tank. The transformer in our oil heater broke the day after we refilled the tank...brr
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